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The days of dollar prices at the Dollar Tree are sadly ending. The company has upped its average price to $1.25!
Dollar tree and similar discount stores have always been an affordable option for consumers on a budget. The CEO says the rising in prices won’t dissuade customers from shopping there … but WHY is this happening?
The CEO blames “inflation” – the overall rising of prices across the economy. Inflation IS happening, and always does to some degree – because that’s how our economic system works. But inflation is only half the story.
Cashiers at Dollar Tree stores, like many low-wage workers, earn 21% below the national average. Many even have to rely on government assistance, like food stamps, to survive!
The price increases aren’t going to benefit workers, though. So where exactly is this extra profit going?
Dollar Tree’s CEO brings home over $10 million a year! The company is also doing exceptionally well financially – Dollar Tree’s stock has gone up 67% in the last 5 years, meaning shareholders are making millions more.
Clearly, “inflation” isn’t the sole reason for the price increase – corporate greed is.
If they wanted to keep prices low, they’d just have to sacrifice a tiny bit of their millions in profits – but won’t. Blaming economic changes is just an excuse!